Pulling out of my driveway to head to the train station last week, I was surprised to hear a somewhat familiar voice came on the radio – hey wait a minute – that’s Randall Rothenberg’s voice. I know that guy!
Randall was calling into NPR to talk about the testimony of Google, Facebook and Twitter before congress as part of the investigation into Russian meddling in the 2016 US presidential election. I personally find this topic to be incredibly interesting and the facts are just remarkable.
Russian backed social media accounts spread false negative information about Hillary Clinton, false positive information about Donald Trump – and even went so far as to encourage Clinton voters to say home on election day (to avoid the line) and “cast their vote” on social media- which of course wouldn’t be counted in the actual election. You can see some examples of the fake content here.
(via – https://www.recode.net/)
One of the reasons why this is so interesting is because the digital ad industry has been working for the last 10 years to prevent fraudsters from taking people’s money online. To the credit of the industry these money-based fraud schemes are much less prevalent than they were in the late 00’s– but even as some progress has been made protecting people’s wallets, the industry is still poorly prepared to protect people’s minds. (more…)