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Andrew Eifler

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Viral Marketing

The Danger of Simple Viral Messages

This weekend I enjoyed a relaxing bike ride through Prospect Park, spotting my girlfriend as she trained for the New York marathon. Riding at a runner’s pace — slow enough to allow for plenty of observation — I noticed that

Andrew Eifler September 5, 2011September 5, 2011 Advertising, Life No Comments Read more

Going Viral

After a nice walk through Central Park and an afternoon feast of Chinese food – I sat down at my computer to write about viral marketing. While formulating some ideas, I casually looked up twitpic.com to see how many views

Andrew Eifler April 4, 2010 Advertising, Media Planning 2 Comments Read more
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Andrew Eifler

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Me

Product Management at AppNexus; blogger at andreweifler.com. Fan of disruption and subversive thinking. Husband and father. Metalsmith on the weekends.

Opinions expressed are solely my own and do not express the views or opinions of my employer.

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Tags

Ad Tech Advertising Advertising Technology Business History Change Communication Competition Digital Media Discipline Disruptive Innovation Dreams Education Evolution Human Behavior Human Limitations Innovation Intelligence Introspection Leadership Learning Learning Every Day Life Management Media Media Planning Meditation Motivation Organizational Behavior Passion Politics Process Productivity Product Management Running Sales Simplicity Six Sigma Skidmore College Steve Jobs Strategy Stress technology The Future Vacation Value Creation

Categories

  • 100 Words Project (1)
  • Ad Tech (13)
  • Advertising (44)
  • Business (79)
  • Digital Media Analytics (2)
  • Economics (16)
  • Education (18)
  • Entrepreneurship (3)
  • Human Behavior (54)
  • Investing (1)
  • Job Search (5)
  • Life (116)
  • Media Planning (26)
  • New York City (8)
  • Product Management (18)
  • Psychology (4)
  • Sustainability (8)
  • technology (63)
  • Uncategorized (72)
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